Why Coca-Cola Really Is the Happiest Brand on Earth

Coke Happiest Brand
Maybe it could share that prestigious title with Disney or Google or insert-wonderful-company-name-here, but Coke definitely holds the record for longest track record of uplifting advertising. From their famous “I’d Like To Teach The World To Sing” commercial back in 1971 to their most recent Super Bowl ad showing how beautiful differences can be, Coke has always been about happiness. At one point they even gave away stuffed polar bears in vending machines. If that doesn’t make you happy, you must be a Pepsi-drinker. Their latest ad is no different, and it’s yet another example of how Coke is always experimenting with new ways to share their brand while having some fun at the same time. (more…)


America: Why Isn’t the Melting Pot Melting?

Melt (verb): to pass, change, or blend gradually.
Melting pot (noun): a country, locality, or situation in which a blending of races, peoples, or cultures is taking place.

Remember in the fifth grade when we learned about The United States of America’s early history? And we discovered that immigrants made this country what it is? And we were proud to call ourselves the Melting Pot because we were accepting of other races and cultures?

What happened to that mindset? (more…)